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BRANDS THAT GET ON A PEDESTAL DURING HALLOWEEN!!


Halloween is a widely celebrated festival in western countries with respect to their certain cultural norms and mythologies. Over the decades, with evolving mindset and changing interests of the new generations, the festival is being celebrated in a slightly different manner, giving significance to attributes like costumes, make up, parties and choices of delicacy.

Festivals not bringing a huge opportunity for entrepreneurial world to get into making some profit is impossible! So does Halloween provide specific companies and brands to make a good share of money during the preparational week of the festival.

Here are five globally known brands, representing five different aspects that are extremely necessary in the celebration of Halloween.


1. UCANBE MAKE UP BRAND: decorating bodies and faces with makeup and oil paints to get a perfect look of any Halloween character is quite important during Halloween parties and games held by youngsters. Their journey began with a clear vision to empower individuals everywhere by offering professional-grade cosmetics that are easy to use and won't break the bank. Hence, they offer an extensive range of beauty products that cater to a diverse and global customer base around dollar 5 million.


2. HOSTESS SCARY CAKES: celebrations are incomplete without sweets. cakes are most cherished delicacy in European and American countries. Though, many baking and sweets-oriented companies lock horns with each other, when we speak about Halloween, scary cakes made by a popular cake brand, ‘Hostess’ are exceptionally bought and recommended by people.

Hostess Cake, simply known as Hostess, is a brand under which snack cakes are sold by Hostess Brands. The brand originated in 1919 when the first Hostess Cup Cake was sold. However, it is better-known as the brand under which Twinkies are sold, after that product appeared in 1930. In the 1970s and 1980s, Hostess frequently promoted its snack foods in whole page comic books. Annual revenue: around dollar 1.4 billion


3. FRANZIA WINE BRAND: along with a wide range of sweets, western countries firmly believe that celebration of any festival is incomplete unless they tinkle their wine glasses to cheer for the significance of any respective days. That’s when wine and alcohol brands come into the picture and aim for selling their drinks in a large quantity.

Franzia is a brand of wine produced by The Wine Group, known for its box wines sold in 3 and 5-liter cartons. Franzia wines, throughout their history, were known as affordable table wines, popular in the 1960s and 1970s as "jug wine", and now as "box wine". This Wine Group is the third largest wine company in the world, behind Constellation Brands and the E&J Gallo Winery. The Franzia brand today has no business relationship with Fred Franzia of the Bronco Wine Company, known for its low-cost Charles Shaw wines. The Franzia family sold the brand to Coca-Cola in 1973 when Fred Franzia was in his early adult years; and it was sold to The Wine Group in 1981.

AnnualRevenue: around dollar 9.1 million.


4. DOLE PLC VEGETABLES: pumpkins play a Vitol role when it comes to the mythology of Halloween day. Subsequently, carved pumpkins are still used to decorate the doorsteps and tables of houses for its historical relevance even today. At this time, Vegetable brands make sure, they make a good yield and production of fresh pumpkins, availing the customers and themselves, economically too.

Founded in Hawaii in 1851, Dole Asia Holdings Pte. Ltd., headquartered in Singapore, is the global operating headquarters of the Dole Group of companies owned by ITOCHU Corporation. Dole is one of the world's largest producers and marketers of high-quality fresh fruit and vegetables Dole traces its origins to the foundation. castle and cookie in 1851, and Charles McCann's Fish, Fruit and Vegetable Market in the 1850s in Ireland. They provide range of value-added salad, meal kits, and packed vegetables in the north American region. Dole, website consists of a special section where, varieties of recipes are depicted. During Halloween, numerous recipes of pumpkin and bananas were posted on their site.

Annual Revenue: approximately dollar 2.5 billion.


5. FANTASY COSTUMES: funky costumes and creative minds of youngsters in dressing up to their favorite characters and having a blast presenting themselves in parties and costume-competitions is what makes Halloween stand out uniquely as compared to other festivals. High-level costume competitions and cosplays are being held in the Halloween season which creates an automatic demand for funky and weird costumes.

Fantasy costumes, being one such brand, fulfilling the demands of the customers, opened in 1969 in the Six Corners area of Chicago. Back in the 60's, this area was a large commercial shopping district on the Northwest side of Chicago. The shop was originally known for its custom wig selection but gradually developed into a sprawling 20,000 square foot store carrying everything a costume lover could desire, all year round. The store's mission hasn’t changed over the last five decades: help customers look great while having fun. And it's OK to get a little crazy. Fantasy Costumes is the authority on all things dress-up and they are extremely proud of being the best and largest Halloween store in Chicago. For over 50 years, this brand has been the only choice of individuals, professionals, non-profit organizations and corporations for all their needs, From Christmas to Halloween, St. Patrick's Day to Mardi Gras. From parties and special events to trade shows and fundraisers to theatrical, television and movie productions, we make it easy to find whatever you're looking for.

Annual Revenue: around dollar 5 million.

Integrating to the above-mentioned list, there are many other companies that offer similar services during the gala of Halloween.



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